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    Sofia, Bulgaria

    23 - 25 April 2025
    The international event that elevates the visibility of Central and Eastern European film and TV industries on the global stage. Through networking, showcases, and co-production opportunities, it fosters collaboration, strengthens industry ties, and supports regional creativity.

    WELCOME TO MEDIA PLAY!

    Media Play is an event dedicated to the audiovisual media and entertainment, organized for a third consecutive year in Sofia, Bulgaria. Initiated in 2023 by several regional producers and distributors as a series of friendly discussions on the state of the content business, the first edition made it clear that having such an event is very beneficial for and warmly accepted by the local industry and the professionals in formation.

    The program of Media Play 2024 was enriched with more panels, trends and content presentations, showcases of funding opportunities for film and TV projects not only from Bulgaria, but also from Croatia, Serbia, Poland, Turkey, Greece, Ukraine, Moldova, Cyprus and other countries.

    Building on the experience and the feedback from the previous editions, Media Play 2025 marks the next stage of development of the festival from a regional initiative for networking and cooperation to an important meeting point for the Bulgarian, Balkan and Eastern European media industry. Most of the events are open to all registered attendees, industry professionals and media talents in formation, with two sessions designed specifically for content production, acquisition and distribution professionals.

    We invite you to browse through the program of Media Play 2025 which features four distinct sets of events:

    • PLAYTIME – panels and discussions
    • PLAYGROUND – masterclasses
    • PLAYBOOK – showcases
    • PLAYLIST – screening and pitching sessions

    For registration, please, click here.

    We are happy to welcome you in Sofia on 23 and 24 of April 2025!

    3 REASONS YOU SHOULD BE THERE

    Networking Opportunities

    Gain access to a diverse array of industry professionals, including producers, buyers, distributors, directors of national funds, and more from Bulgaria and various other countries in the CEE region and Europe. Our accreditation opens doors to valuable networking opportunities, allowing attendees to forge crucial connections, collaborate on projects, and stay updated on the latest trends and developments in the film and TV industry.

    Exclusive Content and Insights

    Accredited attendees will have exclusive access to panels and presentations featuring experts and industry leaders. Gain insights into the latest industry trends, best practices and new opportunities.

    Showcase Your Projects

    Take advantage of our platform to showcase your projects to a highly targeted audience of industry insiders and decision-makers.
    150 EUR
    • Full access to the forum

    • Access to networking areas and events (networking cocktail and closing party)

    • Versatile conference programme

    • Access to our digital catalogue of companies and members

    THE LOCATION

    Our venue is the InterContinental Sofia, a contemporary luxury hotel located at the heart of the Bulgarian capital, adjacent to the country’s primary government buildings and cultural highlights with convenient access to the business district.

    Thanks to our Partners and Sponsors:

    NFC
    Tourism
    Bulgaria
    Bulgaria
    BTV Groupp
    Graffiti
    Between
    Max
    MIPCOM
    Natpe
    Heart
    Nova
    Nova Docu
    Agitprop
    SparkVibe
    ADTP
    CEETV
    Bahama
    Beta
    Autoreverse
    This and that
    Small
    Medium Station
    Evans Media
    Zucchero
    RX
    Media Press
    Film Dough
    Vivacom
    Realitea
    8 pm
    Serial Killer
    OXO
    BG BVD
    Proud Cloud